Blog
5 Reasons Interior Designers Use Ballard Designs
By Luba Hrynyk |
We love beautiful homes and believe everyone deserves a space that nurtures them and showcases their unique personality. As interior designers, you’re doing important work helping your clients create beautiful spaces, so we love when you use our pieces in your carefully curated spaces. While we know that designers use trade-only sources to bring distinctive…
Read More Style & Performance? Yes, Inside Out Performance Fabrics have it all!
By Luba Hrynyk |
In the world of design, the creative ideas you show must have great style. But when style and function come together, magic happens! Delighting your clients with ideas they never dreamed possible is what we strive for in our projects and content. This is what inspired the creation of Inside Out Performance Fabrics! Inside…
Read More Design Influencers Toolkit: Partnering with the right influencer
By cruhlin |
Before partnering with an influencer for a marketing campaign, it’s important to be intentional about your decision and choose the right influencer. Here are our top tips for successful influencer partnerships. Audience When it comes to audience, size isn’t necessarily always better. Plenty of influencers have an impressive audience size, but make sure to…
Read More Michel Smith Boyd Presenting in Influencer Track
By Luba Hrynyk |
We’re euphoric that we’ve just confirmed Michel Smith Boyd to present in the Influencer Track on a topic entitled, Business Guidelines and Responsibilities for Building and Leveraging Influence. Michel Smith Boyd has a golden track record for building influence through license and media deals. Michel will outline the path he took that led to robust demand…
Read More Keynotes, Speakers, and Topics from the General Session
By Luba Hrynyk |
You’ll find our keynotes – Carson Kressley, Barry Dixon, Jeff Andrews, Sophie Donelson, and Suzanne Kasler -in the General Session and a plethora of topics and speakers that will appeal to both influencers and brands. Here’s a snapshot of what you’ll learn in the General Session. Home Design Commerce is Local & Google is Paying Attention Sandra…
Read More What You’ll Learn from the Influencer Track
By Luba Hrynyk |
The main Influencer track will continue to focus on topics for designers and influencers using social media marketing and digital content and platforms to build their businesses and personal brands. Whether new to social media or an established influencer, the content in this track equips design professionals with tips and tools to build their presence both on and offline.…
Read More Design Influencer Toolkit: Apps for Design Influencers
By cruhlin |
Influencers, take note of these game-changing apps for optimal efficiency and organization Scheduling Social media scheduling apps like Planoly, Later, Schedugram or Rivuu are game changers when it comes to planning out a social schedule for your brand. Tip: pick a day to devote to social scheduling—you’ll save time in the long run! Photo editing…
Read More Highlights from Our New Brand Track Co-Sponsored by High Point Market Authority
By Luba Hrynyk |
With our final agenda announced for the Design Influencers Conference, we are excited to share the highlights of the topics and speakers from our new Brand Track which in partnership with the High Point Market Authority. The focus in this track is to show home furnishings makers and marketers can reach more consumers with more…
Read More Jeff Andrews with Sophie Donelson in a Keynote Conversation
By Luba Hrynyk |
We’ve just announced another Keynote entitled, Your Creative Voice: Developing a unique one and using it to power your brand – a conversation with interior designer Jeff Andrews and Sophie Donelson. Author and editor Sophie Donelson speaks to her friend, Los Angeles interior designer Jeff Andrews, about how authenticity, originality and POV helped fuel the success…
Read More Design Influencer Toolkit: Trends in Influencer Marketing
By cruhlin |
Influencer marketing is everywhere these days, but you won’t be able to make the most of it unless you’re equipped with the proper strategies and tools. Here, we’ve rounded up 5 influencer marketing trends to watch. Engagement As the world of online influencers continues to become more saturated, marketers looking for influencer partnerships will…
Read More What’s All the Hub-Bub About The 2019 Design Influencers Conference?
By Luba Hrynyk |
As we finalize our conference agenda for the 2019 conference which we will be announcing shortly, we are pleased to see that many designers, influencers, and brands have registered early for next year’s 2019 Design Influencers Conference. As Event Organizers, we often ask “What drives attendees to register?” Here’s what they have to say…… Lisa Davenport, Interior…
Read More Influencer Marketing for Brands
By Adam Japko |
There are enough influencer marketing platforms for brands to become overwhelmed figuring out where to turn to build influencer networks and programs. While influencers invest years of hard work creating and sharing online content, conducting offline networking, and generally building their overall influence with incessant elbow grease, brands often decide overnight when they are ready to…
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