Design Bloggers Conference 2018

Design Bloggers Conference Los AngelesFrom the moment we drew down the lights on the final session at Design Bloggers Conference (DBC) in Los Angeles early last March, we kicked off our year-long organizing cycle for the upcoming March 4-6, Design Bloggers Conference 2018 at the Beverly Hilton in Los Angeles.  Planning alongside the conference’s industry advisory board and Esteem Media’s organizing teams is a uniquely privileged way to spend a year in our industry. I’m lucky that way, with just one lingering question; should DBC be more aptly monikered as a gathering for the entire design industry?

Designers, bloggers, social media marketers, brands, market centers, affiliate marketers, and online platforms in the luxury home design industry tell us every year that DBC is a game changing conference experience for them.  Past attendees’ experiences, from every corner of the industry, reflect new comfort and activity with social media influencers and online opinion leaders after attending DBC. Many go on to ultimately thrive in our industry’s digital transition.  While The Design Bloggers Conference is the place for design bloggers and social media influencers to advance content marketing and business agendas, DBC has purposely evolved under its own broad mission of offering networking and education for building brands and selling design in a digital world.

design bloggerConference name aside, early attendee registration and sponsor participation indicates that DBC 2018 will be the largest since it was launched in 2011, better attended than last year’s record breaking 450 conference delegates. In 2018, DBC will showcase more sessions and speakers than it ever has; 26 educational opportunities and 43 speakers and panelists.  We added a must-attend closing gala party and Champagne tasting for all conference attendees and sponsors on Tuesday evening at a prominent LA designer’s private residence, some down time to visit showrooms on La Cienega, eight different breakout sessions on Sunday afternoon, and an extra keynote slot on Sunday evening before the first networking cocktail party hosted by Benjamin Moore.

Besides our always popular design industry rock star keynotes like this year’s Miles Redd, Jamie Drake, Michelle Workman, Mat Sanders and one more yet to be announced star, the agenda incorporates a wider array of digital design marketing strategies.  Leading speakers on affiliate marketing, paid acquisition on Instagram and Pinterest, designer/photographer collaboration, ways to make Houzz transformative, strategies for using social media to get the attention of design broadcast networks like HGTV, SEO secrets for small businesses, creating multiple digital revenue streams, how to plan for publishing a book or securing your own line, social media etiquette, converting Instagram communities to clients, trends and new opportunities in traditional design media, online influencer marketing, cause marketing, design blogging 101, and millennial marketing will take the stage.  Hours of networking, sponsor interaction, and after-parties round out the experience.

We have had to run faster every year to keep up with the digital transformation in design marketing and consumer purchase patterns.  We hope you take some time perusing the conference website to see why you should join your industry colleagues in Beverly Hills in early March 2018.  We organize the conference as a safe and productive experience for design professionals to grasp topics and tactics that can sometimes feel uncomfortable to the many of us that are primarily passionate and creative design professionals, not digital marketers.  See you in LA?

Interior Design Internet Trends

Interior Design Internet at Design Bloggers ConferenceWhen we started thinking about launching the Design Bloggers Conference back in 2009, it was simple to contemplate the interior design internet. There were the required designer, brand and traditional media websites, but blogs, Twitter and Facebook shook the ground. Design blog stars were born. Designer brands were built. National design brands scurried to find ways to intersect and leverage all these new content creators and their audiences. The excitement was palpable; a renaissance of sorts.

Today, the interior design internet persists as fertile ground for content marketing and brand building, but the landscape is inescapably more advanced and organized than during its earlier renaissance more than 10 years ago. Nonetheless, excitement and involvement with social media and blogging remains inescapable as Instagram, YouTube, Snapchat, and other fertile content sharing platforms contribute to the landscape. Lurking around the corner, though, is a digital reshaping of the way consumers, designers, and brands traditionally approach design projects or conduct brick and mortar commerce.  Design entrepreneurs, along with venture capital and private equity funds, are stoking the internet with product and service marketplaces, photo sharing platforms, DIY design tools, reseller affiliate programs, and anything a designer once exclusively specified for their clients.

Last year, we added a separate two day conference track immediately following the Design Bloggers Conference.  We named it the Home Design Digital Marketing Summit, born to help our industry navigate the changing consumer and trade patterns and emerge with sound business models.  The conference content for those two days was ranked as the most compelling of all the sessions we produced that week. E-commerce, digital marketplaces, affiliate programs, and branding on the “new” web stole the show.  The reason we launched the Summit as a separate track was to bring focused attention to the critical nature of these issues for every design professional; designer, brand, or retailer.

the-beverly-hilton-pool-940x564At the Beverly Hilton on March 5-7 2017, we are returning to Los Angeles where the Design Bloggers Conference was born in 2011-2013 before moving to the east coast. We recognize this as a compelling opportunity to weave these Summit topics into the Design Bloggers Conference to create one fully packed agenda so any design pro can can attend three days and get everything required to prosper as we tackle the digital transition of our industry together.

We feel like we are coming home, back to the warm embrace the local Southern California design community extended to our community of designer, brand, social media star, and blog content creators seven years ago. We are driven to put on our best conference ever and combining every piece of compelling internet marketing content under the Design Bloggers Conference feels like the right move for our broader design community.

The excitement we are feeling from our industry with our return to Los Angeles is overwhelming.  Our planning team is further along with with the conference’s speaker, content, and social lineup than we normally are even three months before any previous Design Bloggers Conference.  I am excited for all of us together who will embrace the opportunities and change the web has brought about and will choose to join like minded colleagues over three days in Los Angeles to learn, network, and socialize with the leading minds inside and outside our industry.

Testimonials from Our 2016 Event

We are so thankful and thrilled to have hosted another successful event!  But we figured that we couldn’t summarize the conference any better than YOU, our attendees, so here you’ll find a collection of the highlights, recaps, and key takeaways from the conference, along with lots of photos.

Design Bloggers Conference 2016 – SOME HIGHLIGHTS!

 

Design Bloggers Conference 2016

 

Design Bloggers Conference 2016 and a Big Announcement!

My Top 3 Takeaways from the Design Bloggers Conference

 

Five Lessons Learned at Design Bloggers Conference 2016

Meet The Winners of the 2016 Design Bloggers Hall of Fame Awards!

Design Blogger’s Conference 2016

 

The interior design Field Is Full Of Backstabbing Shrews, Right?

News Flash for Mitzi Beach: What I Am Not!

 

 

2016 Event Highlights

We are so grateful to our attendees, speakers, sponsors, and exhibitors for making 2016 another successful year!

So many to thank – from Cynthia Rowley, India Hicks, Justina Blakeney, Mary McDonald, Nathan Turner, Christi Tasker, Courtney from French Country Cottage, Saxon Henry, Colleen Duffley, Julianne Taylor, Robin Catalano, Conor Dwyer, Natasha Murphy, and Adrienne Brown.

We also want to thank this year’s Advisory Board members whose counsel and recommendations helped shape our conference program: Cheryl Draa, Cheryl Draa Interior Designs; Beth Felsen,Vice President Trade and Showroom Partnerships at Viyet; Kyle Hoepner, editor-in-chief of New England Home magazine; Bethanne Matari, PR and marketing guru at Currey & Company; Holly Hollingsworth Phillips, residential interior designer and co-owner of The English Room; Elizabeth Ralls, Editor-in-Chief of Atlanta Homes & Lifestyles; and Jackie von Tobel ( http://www.jackievontobel.com/), interior designer, product designer, best selling author and illustrator.

DBC-2016-exh-spon-rWe also want to acknowledge the generous support of the nearly 60 exhibitors and sponsors on our expo floor – from ADAC to U-Line – who strive to make our lives better and more beautiful everyday.

If you missed the event we figured that we couldn’t summarize the conference any better than YOU, our attendees, so here you’ll find a collection of the highlights, recaps, new friends, and key takeaways from the conference, along with lots of photos.

Hoping we all meet again next year when we return to Los Angeles – March 5-7, 2017.

 

 

Traditional Home, Ferguson Sponsor Sunday After Party at Design Bloggers Conference

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Traditional Home, the National Media Sponsor of the Design Bloggers Conference, and Ferguson are teaming up to bring you the Sunday After Party at the Design Bloggers Conference.

FergusonBKL logoFerguson – Stunning kitchens. Spa-like baths. Beautiful lighting. Party-perfect patios. When you re-imagine your home, your entire life gets a redesign. Creating a space designed around the way you live – a space that perfectly fits your lifestyle – is possible and Ferguson Bath, Kitchen & Lighting Gallery can help make that dream a reality.

Be inspired
Step into a Ferguson Bath, Kitchen & Lighting Gallery and you’ll immediately be inspired by what you see – beautifully displayed lighting, appliances, and bath and kitchen products from today’s top brands. But their state-of-the-art showrooms take the experience even further and allow you to touch and feel the products in a welcoming, hands-on environment. From exquisitely designed bathroom displays with functional showerheads, to full kitchens with working appliances, you can explore a variety of design styles ranging from classical elegance to bold contemporary.

If you need more inspiration, visit their inspiration gallery at http://www.ferguson.com/showrooms/inspiration. It is full of beautiful kitchen and bath images and can help you identify your design style whether traditional, transitional or contemporary.

Largest selection of products
Ferguson’s wide range of products lets you make multiple selections at a single showroom, which streamlines budgeting and makes the building process more efficient. Not only do they offer traditional plumbing products, but they also offer lighting and appliances. Many showrooms have a dedicated lighting specialist on staff that can assist you with customized lighting plans, product selection and budgeting. As well, Ferguson offers high-quality appliances from cooktops and ranges, to refrigerators and outdoor grills.

Personalized service
Ask customers what brings them back time and again and they’ll say it’s the people. Ferguson’s product experts have years of industry experience and are extremely knowledgeable about design trends, product selection and the building and remodeling process. Whether you’re renovating an outdated bathroom or designing your dream kitchen, they take time to listen to your ideas and work one-on-one with you to bring your vision to life.

Dependable delivery
After your product selections are made, it’s important to ensure that the right product is delivered during the right stage of the building or remodeling process. Ferguson’s local inventory combined with their strategically-placed distribution centers stock thousands of products by major manufacturers. This means that inventory is always available. If it’s not in-stock, their buying power and vendor relationships mean they can still get the product quickly.

For more on sponsoring the Design Bloggers Conference, check out our sponsorship information.

Pirch to Sponsor Tuesday Lunch at Design Bloggers Conference

Pirch Logo_CMYK_(R)PIRCH is a unique and innovative retail concept specializing in premium lifestyle products for the home.  The store enables visitors to shop in an entirely new way, by dreaming of, playing with, and choosing products that lead to better living.  Specifically configured for shoppers to “try before they buy,” the store features bath, shower and kitchen vignettes with running water, live ovens, ranges and stoves, as well as fully-functional outdoor kitchen products such as gas grills and under-counter refrigeration systems. In addition, the showroom includes a new in-store boutique, featuring specially-curated, limited edition goods designed to inspire joyful moments at home.

For more on sponsoring the Design Bloggers Conference, check out our sponsorship information.

Currey Sponsors Stage Furniture at Design Bloggers Conference

Ours is a people business. The essence of Currey & Company is not only the product for which it is known but also the very important people who help to create the product and carefully deliver it into the hands of those other important people, our customers, in a timely fashion. Our on-going program of process improvement speaks of our faith in the ability of the men and women who work at Currey & Company and their ability to contribute to the betterment of the company and its products. Our faith in them is demonstrated by the fact that we give all of our employees the opportunity to obtain a four-year college degree by paying for their tuition as well as bearing the expense for remedial courses and English programs for our non-English speakers. People are key, but product is also the lifeblood of the company and at Currey & Company we take pride in our original design work , meticulous craftsmanship and careful attention to all details of a product. The effort of our multi-step hand-finishing process manifests itself in the richness and depth of the final finish of many of our products. The appearance of these pieces speaks of the human hands that have touched them as well as of the design skills and craftsmanship that have created them. We have the willingness to do what many other manufacturers regard as too difficult or too time-consuming. We think it shows.

Chandeliers, wall sconces and table lamps form a significant part of the company’s offerings and these goods are characterized by the attention and detailing that goes into their manufacturing and finishing. With a workforce in Atlanta, Currey International in the Philippines, and China, the product line has grown to more than 1,000 items. Rugs, upholstery, furniture and accessories have been added over the past decade so that we can now offer a floor to ceiling shopping experience for our customers.

Currey & Company is represented by sales reps in the United States and Internationally with permanent showrooms in Atlanta, Dallas, High Point and New York. Currey also has an International Sales Office in Hong Kong.

For more on sponsoring the Design Bloggers Conference, check out our sponsorship information.

Refined Haystack Sponsors Design Bloggers Conference

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Refined Haystack is a curated interiors network connecting the best in local interior design. Our platform offers luxury interior designers, sources, and other industry professionals enhanced opportunities for networking, brand awareness, and the exchange of fresh ideas and authentic recommendations. It is built to help unite, promote, and elevate local interiors communities while providing homeowners and design enthusiasts with knowledge and unique access to trusted design resources.

Acting as a marketplace and guide curated and driven by engagement from the design community, Refined Haystack makes it easy for you to find what you’re looking for when it comes to local interior design and decor.

For more on sponsoring the Design Bloggers Conference, check out our sponsorship information.

Greenhouse Fabrics Sponsors the Design Bloggers Conference

Greenhouse Fabrics Logo_14inFour generations of the Greenhouse family have now focused on the future of fabrics for all of our Greenhouse friends.

We strive daily to bring you an industry leading customer service, where you will always hear us Smile on the Phone while assisting you with all of your fabric needs. Speak with any of our highly trained Customer & Fabric Specialists at 866.755.5000 for answers to your questions and to explore ways we can help you to grow your business.

Our goal is to be fast, fun, friendly, and flexible while helping you find the Right Fabrics, in the Right Color, at the Right Price!

We feature an inventory of more than 10,000 Beautiful Fabrics on our industry leading website, which you can easily shop from your PC or any mobile device.

For more on sponsoring the Design Bloggers Conference, check out our sponsorship information.

The Design Network Sponsors the Design Bloggers Conference

Design Network Full LogoWhat is The Design Network? It’s simple really: we believe there should be one place you can go to find it all. We believe that style starts at home. The Design Network is your go-to resource for design inspiration, home improvement, expert advice and insight into the best products for your project. We’re a vibrant community and video network built on a shared passion for all things home.

For more on sponsoring the Design Bloggers Conference, check out our sponsorship information.